Meet Sonoma County’s renowned winemakers participating in the walk-around wine tasting and explore Sonoma County by region in the specially designated Grand Tasting AVA Tents.

General admission includes the grand tasting, complimentary food trucks, beer garden and themed lounges.

The earlier you get your general admission tickets, the more you save!

Regular Price General Admission May 1 – June 20, 2025: $210
Day of Event General Admission June 21, 2025: $230

VIP ticketholders will enjoy access to all Taste of Sonoma has to offer one hour earlier than the general public as well as exclusive access to VIP Club Reserve. Enjoy three 1.5-hour pouring sessions featuring limited production, reserve and award-wining wines poured by the winemakers and owners of Sonoma County’s world-class wineries. VIP Club Reserve also features exclusive culinary and beverage selections.

The earlier you get your VIP admission tickets, the more you save!

Regular Price VIP Admission May 1 – June 20, 2025: $260
Day of Event VIP Admission June 21, 2025: $280

We’ve put together special group rates and benefits for both VIP and General Admission levels to help you enjoy the day. These special rates are 20% off the early bird prices, with taxes and fees included, and are not available online. Please contact us via our online form for more information on group packages and to make your booking at tasteofsonoma.sonomawine.com/contact/